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True Athlete Training

A performance-training brand site built to showcase programmes and coaches and make signing up straightforward.

trueathletetraining.com
Full-page screenshot of True Athlete Training website showing home page with navigation, hero banner and service sections

Hover or tap the screenshot to scroll through the page.

The brief

The owner wanted to replace an outdated site with a design that matches the energy of a fitness studio. Visitors should find class schedules, personal‑training options and a shop without hunting through menus.

What I did

I took the existing WordPress install, stripped out the old theme and rebuilt it from the ground up. The focus was on clarity, speed and giving the client control over content.

  • Redesigned the homepage with a bold hero and clear call‑to‑action.
  • Created dedicated pages for Group Classes, Personal Training and Performance Training.
  • Added a WooCommerce shop for trial offers and branded merchandise.
  • Used Elementor and Gutenberg blocks so the owner can edit text and images themselves.
  • Applied Bootstrap’s grid system for a fully responsive layout.
  • Optimized images and cleaned up CSS for quicker page loads.

The result

Visitors now land on a clean, fast page that immediately shows the studio’s key services. Booking a class or purchasing a product feels straightforward, and the client can update schedules and promos without developer help. The site looks good on any device and reflects the brand’s active vibe.

What I delivered

  • Programme and coach pages with clear pricing and sign-up paths
  • Mobile-first build for visitors researching on the go
  • Speed and Core Web Vitals pass on every page
True Athlete Training detail

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